Kronenbourg 1664 chose 9 budding Malaysian fashion designers to interpret French masterpieces for a chance to intern with world-renowned fashion designer Nicholas Georgiou in London. Their beautiful creations were to be showcased at the Kronenbourg 1664 French Art of Pleasure fashion show.

Stimulate the world’s appetite for Malaysian fashion talent with the L’aperitif Fashion show. Set to the standards of the fashion capitals of the world, this superb show took meticulous planning, attention to minute detail, and delicacy in management

With its elevation of Malaysian fashion talent, Kronenbourg 1664 carved its reputation as a truly international brand at the global forefront of everything sophistication and style.